Max McNown

Max McNown creates the kind of songs that perfectly soundtrack our most intimate moments: times of intense heartache and tremendous loss, immense upheaval and life-changing revelation. Within just a year of teaching himself to play guitar, the Oregon-bred, Nashville-based musician turned out three EPs spotlighting his emotionally potent yet nuanced lyrics—an element beautifully displayed on his breakout single “A Lot More Free,” a track that landed on Billboard’s Emerging Artists chart and greatly expanded his grassroots following. Anchored in the charmingly warm vocal presence he partly honed by busking at the beach in Southern California, McNown’s debut album Wandering brings an even deeper sense of purpose to his songwriting—and, in turn, reveals his extraordinary capacity to ease the mind and strengthen the soul.

At 23, McNown has already been on a storied musical journey. Taking control of his future and drawing inspiration from his brother who was bravely fighting cancer, McNown packed his bags and drove from remote Oregon to Southern California. From there, videos of him busking on a pier made an impact online and eventually grew into a legion of supporters on TikTok.

After attracting interest from major TV talent shows, McNown auditioned for one and then decided it wasn't for him, and gracefully turned them down as he knew he needed to walk his own path. His loyal fanbase then helped McNown amass 80 million streams and a spot on Billboard’s Emerging Artists chart with his breakout single, “A Lot More Free,” which was recently #1 on the TikTok Breakthrough USA chart.

When wrestling with inevitable moments of self-doubt in the creative process and his fast moving career, McNown looks back to insight shared by his mother. “When I was younger I sang around the house all the time—I’d sing in the shower or before I went to bed, I’d always sing in the car,” he says. “My mom used to tell us growing up that singing means you have a happy heart. Even if the song’s about something difficult or painful, I still have a happy heart when I sing.